FlexStaff-Digital Marketing Specialist – TEMP
Are you passionate about storytelling, digital innovation, and making an impact in the healthcare industry? Our client is seeking a dynamic and creative Digital Marketing Specialist to amplify our brand and lead engaging webinar campaigns that connect with audiences across the care continuum. If you thrive in a collaborative environment and have a knack for developing compelling content, this could be the perfect opportunity for you!
Responsibilities:
Develop captivating webinar content tailored to targeted audiences by collaborating with internal teams and external influencers, including key opinion leaders (KOLs), customers, and suppliers.
Support brand awareness initiatives and generating leads for innovative products, services, and technologies through engaging digital content.
Partner with creative teams to craft high-impact landing pages, social media ads/posts, emails, and website campaigns—driving awareness, engagement, and qualified leads.
Maximize reach by tailoring content for web, social, and email channels, including launching national social pilots to showcase ROI and scalability.
Monitor performance metrics and KPIs to measure campaign success and optimize strategies for continuous improvement.
Participate in special projects and contribute to innovative marketing initiatives.
Qualifications:
5-7+ years of experience in webinar content marketing and editorial roles, with a focus on B2B and B2B2C audiences.
Proven success in supporting downstream marketing plans that drive revenue, demand, and profitability.
Strong understanding of digital marketing channels, omnichannel strategies, and ROI measurement.
Hands-on experience with Zoom webinars, social media, and digital advertising tools.
Excellent communication, presentation, and interpersonal skills.
Ability to manage multiple projects, solve problems, and make data-driven decisions.
Knowledge of the dental industry is a plus but not required.
Bachelor’s Degree or equivalent in a related field (Master’s a plus).
Familiarity with tools like Zoom, Asana, and other marketing platforms.
*Additional Salary Detail The salary range and/or hourly rate listed is a good faith determination of potential base compensation that may be offered to a successful applicant for this position at the time of this job advertisement and may be modified in the future. When determining a team member’s base salary and/or rate, several factors may be considered as applicable (e.g., location, specialty, service line, years of relevant experience, education, credentials, negotiated contracts,
The salary range for this position is $30.00-$30.00/hour.
Salary ranges shown on third-party job sites may not accurately reflect ranges provided by Northwell Health. Candidates should check Northwell Health Careers for accurate information and discuss salary/hourly details and our comprehensive benefits with a recruiter, if selected for an interview.
Learn more about our unique culture.
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